sushi-bo logo

Concept design for a fictional restaurant, created in 2023. This was a final design project for a concept visualization course at Webster University.

Branding starts with an IDEA. Sushi-Bo is a combination of my two favorite things: Sushi and Boba. I began by writing Sushi-Bo’s branding slogan, and visualizing a cutesy, bold design.

“Sushi-Bo invites young adults on a flavor adventure, where sushi artistry meets boba-tea-bliss. Our vibrant and trendy restaurant blends modern aesthetics with playful design, offering an immersive dining experience that caters to your senses. Indulge in a menu that boasts both classic and inventive sushi rolls and elevate your taste adventure with a diverse array of boba tea flavors and customizable options.”

company identity branding

Sushi-Bo Concept Design

Sushi-Bo's concept design is a vibrant blend of sushi and boba tea, tailored for young adults. The menu and signage offer an immersive experience with playful visuals and icons.

Visual Delight: Stunning images of sushi and boba.

User Experience: Easy navigation, mirroring the restaurant's ambiance.

Sushi-Bo's concept design reflects the restaurant's energy and creativity. It showcases my skills in crafting engaging digital experiences and adds a dynamic touch to my portfolio.

menu mockup
Outdoor sign mockup
hiring sign mockup
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